Developer response

Both stores let developers reply publicly to user reviews. On the App Store you respond in App Store Connect, the user is notified and can update their review, and you can edit your response later, with only the latest version shown. On Google Play you reply in Play Console or through the Reply to Reviews API, the user is notified, and as of November 2026 a reply can be up to 350 characters.

Responses speak to two audiences. The reviewer may raise their rating after a helpful reply, especially when you fix the problem they reported. Everyone else reads the exchange as evidence of how your team treats users, which can matter as much as the score itself.

Good replies are short, specific and human. Thank the user, address their exact issue, say what you have done or will do and point to a support channel for anything involving account details. Never ask for personal data in public, avoid a defensive tone and do not paste one template everywhere. Start with recent low-star reviews on your current version.

The AppMetis reviews inbox brings reviews from both stores into one place, with filters, replies and reply templates you can adapt. The guide on how to reply to app reviews has examples for common situations.